Lufthansa Enhances Customer Loyalty With NFTs

In another notable move to active customer engagement with blockchain technology, the Lufthansa Group, the parent company of one of the biggest airlines in the world, has confirmed the launch of an NFT-based loyalty program known as Uptrip. The program, nonetheless, is not limited to Lufthansa only, its subsidiaries such as Swiss International Air Lines… Continue reading Lufthansa Enhances Customer Loyalty With NFTs

Starbucks Redefines Customer Experience With Exclusive NFT Airdrop

Starbucks has announced an exclusive NFT airdrop for its loyal Odyssey rewards members. This strategic move strives to revolutionize and boost customer experiences by incorporating blockchain technology into the popular rewards program. By adopting the dynamic move, Starbucks is ready to boost its offerings and present distinct opportunities for its valued members. Order Of Events… Continue reading Starbucks Redefines Customer Experience With Exclusive NFT Airdrop

Starbucks Introduces Odyssey NFT Collection As Fear Dominates Crypto Market

Starbucks is the latest institutional investor to dive into the digital assets space. The company introduced its first set of limited edition nonfungible tokens (NFTs) on March 10, 2023. Every NFT in “The Starbucks Siren Collection” was originally priced at $100. The collection generated a secondary market volume of $117,546 via 308 sales. The NFT… Continue reading Starbucks Introduces Odyssey NFT Collection As Fear Dominates Crypto Market